We know a lot about decks. They are sometimes useful to synthesise ideas and display evidence. But they do not drive change.
Over 30m PowerPoint presentations are made every day, a significant number by consulting firms. But what do they actually deliver?
A deck can:
- Generate ideas
- Showcase evidence
- Make people listen
A deck does not:
- Kickstart change
- Drive growth
- Trigger action
The deck provides the idea, but it is up to the team listening to execute. They can insist on the action which will drive ROI.
How can you convert the idea into action?
- Align your team
- Build an action plan
- Create tangible targets
- Construct KPIs to measure progress
At Cruxy, we encourage our clients to think beyond headline findings to drive action. Looking beyond the deck could help your business achieve results you never thought possible.
We have driven results beyond decks for over 60 B2B Tech companies and their investors.
- Pricing: 50% increase in annual licence fee with no impact on conversion rate
- Sales diagnostic: increase in average licence sale size by 45% with conversion rate increasing to 85%