Bad execution is where good strategy dies

The explosion of growth from Series A to B requires fuelling your top line through new revenue streams, new markets and experimentation with new commercial models. But it is natural to get distracted by endless strategic opportunities as you scale. 40% of CEOs claim their strategy has failed due to a breakdown in execution. There are two usual suspects: You are…

Decks Change Nothing

We know a lot about decks. They are sometimes useful to synthesise ideas and display evidence. But they do not drive change. Over 30m PowerPoint presentations are made every day, a significant number by consulting firms. But what do they actually deliver?   A deck can: Generate ideas Showcase evidence Make people listen    A deck does not: Kickstart change Drive…

Why product-client fit is not product-market fit

Have you confused product-client fit with product-market fit? At Series A, true product-market fit must be proven. However, this is harder said than done. Many secure a few big wins & lull themselves into a false sense of security. Product-market fit & product-client fit are 2 different things. There are more than 350 major financial institutions in…