Think of a Strategy Consultancy. Now, think again.
At CRUXY, we refuse to act like everyone else: we embrace the strategic challenges others shy away from. We unearth the business obstacles that are frightening to face.  We take action to tackle problems, where others would present a 90 slide deck & leave you to move on.

We are a team of relentlessly provocative & challenging strategists with the core ambition of interrogating & changing the status quo in the worlds of FinTech & tech. We work with the most complex of businesses to get to the crux of the problem & then action the solution.

Ruthlessly ambitious leaders driving complex businesses – they gravitate towards us in their quest to raise the bar.
We exist to pinpoint & solve the business problems of startups to FTSE 100 companies within the competitive landscape.
We do this with an eye to creating growth, focusing keenly on the P&L to drive transformational change throughout the business.