We have reinvented strategic consultancy to deliver results for ambitious & complex B2B technology firms
The traditional strategy consultancy model is redundant
We deliver results, not decks
Why Cruxy
At Cruxy & Company, we believe results come from fighting the status quo. The traditional strategy consultancy model is redundant. It relies on data & decks, and is void of action.
- Analytics alone will not solve your problems
- A lack of challenge is making you mediocre
- You face the void between strategy and execution
What we do
We delve into both the rational & irrational to leave no problem undiagnosed
We relentlessly challenge, we won’t just tell you what you want to hear
We drive action by attacking the root, not the symptom
How
We are the decisive resource for investors and CEOs who operate in the complex B2B technology space
Products
For ambitious CEOs who revel in challenge
SALES TRANSFORMATION
The shift we have made in conversion rate through interrogating the root of the business
NEW MARKET ENTRY
The growth in YoY revenue that we drove by helping a capital markets Fintech break into the buy-side
PRICING STRATEGY
The increase in contract value a FIETP experienced - with no impact on conversion rate - when we aligned their pricing strategy to the value they provide
NEW MARKET ENTRY
The ROI delivered within 3 months of project
For investors who demand change
PROBLEM CHILD DIAGNOSTIC
The loss in market cap by a portfolio company that we interrogated with a 360-degree lens to turn around for a French VC
COMMERCIAL DUE DILIGENCE
The size of a series B round we injected fresh & decisive insight into for a Growth Equity Fund
Our clients
Our Clients
Latest news
We initially chose Cruxy & Company because we knew that, on top of their reputation for delivering, they would be utterly committed & because we knew we’d enjoy working with them. Post-engagement, I am happy to report that not only are they brilliant to work with (over lots of shared laughter around Arsenal, Tech & Cheese), but they absolutely deliver. The clarity & benefit they brought to how we can approach our international opportunity was immense, and precisely what we had been looking for.
- John Clarfelt, CEO and Co-founder - Ticketer
Where
Where you've seen us
Cruxy & Company, 87 Chancery Lane, London WC2A 1ET
© 2018 Cruxy&Co.